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"Venture Firm Bets on Digital Jeans and Shovels."
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Rooftop Media is an early stage company that is quickly establishing itself as the leading distributor of interactive standup and other comedy videos for mobile operators and Internet publishers as well as establishing its own site, Rooftopcomedy.com as a leading comedic portal. Rooftop originates, publishes and syndicates to mobile operators and Internet properties live and on-demand audio-video recordings of professional comedy - the second most virally compelling content type after breaking news.